Archive forOctober, 2011

Will snus make it abroad?

A product that hasn’t quite caught on among musicians yet is swedish snus. But maybe this is just a question of time. There are many factors that speak in favor of snus over other forms of tobacco, and especially among musicians. Some of the most important ones are:

  • Snus is smokeless tobacco. In more and more countries, smoking indoors is being prohibited. This also applies to bars, clubs and other concert venues, meaning that musicians will no longer be able to smoke on stage. Using snus, however, will not be prohibited.
  • Snus is Swedish. Nowadays, Swedish musicians are very successful, especially in the United States. Artists like Robyn, Lykke Li and Peter Bjorn and John are known all over their world, and even if none of these people use snus, others in their entourage do. With the spread of Swedish music, snus is also spread.
  • Not only do many Swedes tour the world, many Swedes also move abroad these days. In London, Berlin, Paris, New York and Phuket there are big colonies of exile Swedes. You might be able to take the Swede out of Sweden, but he or she will still crave for snus. Many Swedes order snus online, and introduce it to their native friends.

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